Core services
Trades we grow
One contractor per trade, per market.
Once a territory is taken, we close it to your competitors.
A website that shows the quality of the landscapes behind it. We rebuilt RK’s brand and website around real projects, 3D design and a clear path from the first visit to a project consultation.
The rebuilt RK Preferred website, captured at launch.
rkpreferredlandscaping.comRob’s old home page, captured on Oct 28, 2026. The business had what homeowners look for. The site made them dig for it.
Home page on a phone, Google Lighthouse, median of three runs: the old site on Oct 28, 2026, the new one on the same domain after launch.
Speed score
85/100
was 43
Main content visible
3.6s
was 8.7 s
Page weight
0.6MB
was 4.3 MB
Files requested
23
was 136
The new home page invites visitors to choose what they want built. A short, guided flow takes them from project details to choosing a site visit, without sending them off to find a contact page.
“What do you want built?” sits on the hero. One tap starts a short flow, one question per screen.
Short, focused screens keep the project enquiry easy to follow on desktop and mobile.
Available site-visit times appear within the same flow, giving homeowners a clear next step.
Ten steps that get a contractor found on Google, in the map pack and in AI answers, then turn the visit into a booked estimate.
9
Dedicated pages for RK’s services, with materials, process and project details homeowners can compare.
21
5 town pages and 16 pages for one service in one town, so each search for a service in a town has a page that answers it.
73
Old addresses point to their matching new pages, preserving a path for existing links and visitors.
We mapped who ranks for RK’s services in each town. The two strongest competitors run 15 and 18 town pages.
Every service, material, town and review was confirmed with Rob before it went on a page.
The homepage sits on top, and every one of the 93 pages is within two clicks of it.
RK’s main services and home town are in the title, the headline and the section headings.
9 pages on materials, process and real jobs, so Google sees RK knows the work.
5 town pages, each about one town. Pages that covered two towns were split, and their old addresses redirect.
16 pages like “Outdoor kitchens in Indian Trail”, each written for that town. The newest are built around RK jobs located from Rob’s own photos.
Structured data on all 93 pages, 127 answers to homeowner questions, and search and AI crawlers let in by name.
The booking question sits on the first screen of every service and town page, and goes straight to Rob’s calendar.
73 old URLs redirected, the sitemap submitted to Google, and new local pages added in batches of 5 to 10 as RK finishes jobs in new towns.
Real jobs, real reviews and the details homeowners ask about before they hire, on 9 service pages, 21 local pages, 8 project pages and 44 articles.
Rob saw two complete directions, picked one, and mixed two logo concepts into the final mark. Then we carried it onto everything a homeowner sees in person.
From the first read of the old site to launch on Nov 4, 2026, and the local pages since.
Old site, BBB listing and reviews. Only confirmed facts went in.
Two working homepages, each with its own brand kit.
Option A, and a logo that mixes two of the concepts.
Services, towns, projects, articles, financing, FAQ.
Rob’s materials, process and team, in his words.
8 RK jobs with their 3D designs and finished photos.
Leads land on Rob’s calendar and pipeline.
Facebook and Instagram ads for booked site visits.
Live on Nov 4, 2026, with every old URL redirected.
One town per page and 21 local pages, with job towns confirmed from photo GPS.
A website that reflects your work and makes the next step easy.
